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Welcome new followers! Where and how to get the most info from Tennessee Valley Weather…

After any major weather event in our area, we always pick up several new followers on our various platforms. That has held true after the recent winter storm in our area. For all of you that have stumbled upon us over the last 10 to 14 days, we would like to take the opportunity to welcome you to Tennessee Valley Weather and just say THANK YOU for trusting Tennessee Valley Weather for your weather information! We are a 24/7 ALL-LOCAL digital weather station originating from Lawrenceburg, Tennessee, tasked with providing hyper-local daily weather forecasts and live breaking weather coverage for counties in southern middle Tennessee, northwest Alabama, and far northeast Mississippi. In this blog post, we’re going to take a little time to break down the services we offer and how you can get the most out of your time with Tennessee Valley Weather…

Our viewing area (the specific counties we serve):

While we are a digital broadcast outlet and get to make our own rules, we function in similar ways to traditional broadcast entities. One big way is we have a specific local area for which we provide services. Our official viewing area consists of 14 counties across southern middle Tennessee, northwest Alabama, and far northeast Mississippi. They are as follows:

Hardin County, Tennessee; Wayne County, Tennessee; Lawrence County, Tennessee, Giles County, Tennessee; Lewis County, Tennessee; Maury County, Tennessee; Marshall County, Tennessee; Lauderdale County, Alabama, Colbert County, Alabama; Franklin County, Alabama; Lawrence County, Alabama; Limestone County, Alabama; Morgan County, Alabama; and Tishomingo County, Mississippi

While we have followers from other areas, and we appreciate anyone who takes the time to give our products attention, please note that these above listed counties are the ONLY areas in which we provide forecast services and live weather coverage. That means that we do not cover places like Nashville TN, Clarksville TN, the eastern Tennessee mountains, the Cumberland Plateau, Memphis TN, Huntsville AL, the Sand Mountain area of northeast Alabama, Hamilton AL, Cullman AL, Gadsden AL, the Birmingham AL area, southern Kentucky, or any other regional locations outside of our listed 14 service area counties. Our viewing area is specifically designed based on our centralized location in an area on the fringe of multiple TV markets across the area, serving a region that has felt sometimes ignored or underserved by news outlets over the years. We have no current plans or interests in expanding our service area beyond these specific 14 counties.

How to receive weather information from Tennessee Valley Weather:

Now that you have an understanding of the areas we do and do not cover, you need to know the best ways to get information from us! As a digital broadcast outlet, we have numerous ways to reach you with updated weather information whether you are at home, in the office, or anywhere on the go… all 24/7 and all completely locally based.

24/7 ALL LOCAL Streaming Weather Channel

The main engine behind our operations is our 24/7 digital streaming weather channel. This is our main broadcasting platform out into the world that carries our forecast products and our live breaking weather coverage. You can find this on your Smart TV devices via FREE channel apps on Roku, Apple TV, and Amazon Fire TV devices. On any Smart TV, you can find our digital weather channel for free on YouTube. For any of those, just search for “Tennessee Valley Weather”, and look for our shield logo to know it’s us! We also have links to our streaming weather channel on our social media platforms (we are on just about all of them, simply by searching for tnvalleyweather), embedded within our website at tnvalleyweather.com and within our FREE mobile weather app that we will talk about momentarily.

The digital weather channel features current conditions for the region on the left of an L-Bar type layout, a 5-day extended forecast for the various regions in our local viewing area at the bottom of the screen, as well as a “warning bug” map of any NWS watches, warnings, or advisories that may be in effect. When there are no NWS alerts, the text crawl at the bottom of the screen features current temperatures from across the region. It switches over to information concerning the NWS alerts in effect when there are any on the board. The main window in the layout features a rotating 24/7 playlist consisting of local and regional radar and satellite animations, current conditions, skycams, travel conditions, and multiple live and pre-recorded weathercasts from our staff of meteorologists throughout the day. And yes, there are advertisement blocks sprinkled in. Just like ANY commercial broadcast entity, we have to pay the bills and keep the lights on. That means we have to run commercials. The commercials we run on our channel, however, are all from local businesses within our viewing area. Most (if not all) of these are local mom n pop stores, restaurants, construction companies, entertainment venues, local car dealerships, and other locally based businesses that support our mission of providing you with the most reliable local weather coverage possible. While we may at some point have the opportunity to do business with larger companies that may want to advertise with us, it will always be the local business that is at the forefront and backbone of our advertisement structure.

The FREE Tennessee Valley Weather App:

Probably the most powerful tool we have for delivering weather information to you, and the one that allows you to stay in touch with us no matter where you are, is the FREE Tennessee Valley Weather App. Brought to you by Quik Mart Convenience Stores, the Tennessee Valley Weather App puts interactive real-time radar, the hour-by-hour and extended forecast, our forecast blog, links to our social media, push notifications for watches and warnings (and custom push notifications from our team), and a direct link to our 24/7 live streaming weather channel… all in the palm of your hand, no matter where you are. You can either scan the QR Code in the image above or search your app store for “Tennessee Valley Weather” to make the free download. It is available for download for all Android and iOS Apple devices. Our weather app is 100% free and always will be 100% free!

One great thing about the app is that it is geolocated. That means that, if you allow it via your permissions settings, the weather app will follow you around as you travel across the country… providing you with forecasts, current conditions, radar, and NWS alerts no matter where you are across the United States. You can also set manual fixed locations to monitor or set a temporary fixed location if you need to check the upcoming forecast for a trip or vacation destination.

Push notifications within the app will allow you to be informed of the latest NWS watches, warnings, and advisories for the location(s) you monitor, as well as receive custom notifications from our weather team. We send out push notifications to let you know when we go LIVE for daily weathercasts and breaking severe weather coverage. We also send out custom push notifications during breaking weather situations to highlight specific things we are monitoring that may not have an official warning, locations downstream from a long-track tornado to give mobile home and limited mobility residents extra time to seek safe shelter, and we send custom hand-typed push notifications if a Tornado Emergency is declared for your area. The app is backed by severe storm tracking and detection technology from Baron Weather in Huntsville, Alabama. It also has the capability of sending you a push notification for a “Twisting Storm” approaching your area… a storm that shows signs of rotation but may not necessarily have an NWS issued Tornado Warning. This may offer you even more lead-time an advance notice of approaching severe storms, but they don’t ALWAYS mean that there IS a tornado approaching your location. It simply means that the parent storm is showing signs of rotation and is one to monitor. These “Twisting Storm” notifications come with a BTI Baron Tornado Index ranking, which is a 0-10 ranking on the likelihood of the storm being able to produce a tornado, based on both its current radar presentation and the meteorological environment affecting it.

Our website ( tnvalleyweather.com ) and social media platforms:

You can find us on the web at tnvalleyweather.com also! On our website, you can find plenty of local weather information… from local, regional, and interactive radar, to our skycam network, to the latest forecast information, to our blog discussions, to even local area school closings and delays. Our website also features links for you to find our 24/7 streaming digital weather channel.

We are also on all major social media platforms (Facebook, X/Twitter, Instagram, BlueSky, Threads, TikTok, etc.,), simply by searching for tnvalleyweather and looking for our shield logo.

Local Radio Partners:

We also have a handful of local radio stations as broadcast partners across the area. We are partnered with the Big River Broadcast stations of Q107 WQLT, KIX 96 WXFL, and FOX Sports Shoals based out of northwest Alabama, as well as the Big Oldies/Big Country radio group based out of Waynesboro, Tennessee. We partner with both these groups to provide them locally based weather forecast support, and they also simulcast our live streaming weather coverage during tornado warnings and other breaking dangerous weather situations. These guys are a great way to stay in touch with us during severe weather if you happen to lose power at your location.

At Tennessee Valley Weather, there is no clickbait. There are no gimmicks. Just the straightforward forecast for your local weather. We may not always be perfect, but we strive every day to consistently provide you with the most accurate weather information possible that you can come to trust. We don’t need hype, alarmism, or clickbait tactics. We believe an honest and accurate-as-scientifically-possible weather forecast product sells itself. The weather isn’t always nice here in the Tennessee Valley. Occasionally, having weather information you can trust in can mean the difference between life and death. That’s why it is so important for us to be an honest and trustworthy locally-based weather broadcast platform that you can depend on all through the year.

Thank you again for trusting the Tennessee Valley Weather Team for your weather information!

author avatar
Fred Gossage
Chief Meteorologist of the Tennessee Valley Weather Team